SEO Updates

I like Jim Boykin’s way of presenting his opinions, and the lattest in date is one that I thought I could share, given that it seems to me like both interesting and useful. Without much ado, it can simply be summarized as follows:

The main idea I’m trying to make is that by focusing on relevance and links within good content is much better than the “old way” of making “links” pages. Link pages are dead. Long live content pages with link embedded within.

Have a look at the following post about how to create better link pages by embedding said links into relevant text, such as “tips and tricks” instead of basic lists. By opposing two examples of links pages, a “bad” one and a “content” one, Boykin easily demonstrates that not only can it be more useful for the search engines bots to crawl and index your page, it’s also more pleasant to the reader, who can this way easily target a paragraph that catches his interest (along with the embedded URL) rather than having to weed through a long list of sites with somewhat boring descriptions.

All in all, I must indeed say that I prefer the embedded links method.

Yzabel wrote this on October 16th, 2005 and filed it under SEO Tips, Link Building |