SEO Updates

When you did the keyword research for your website, you probably found a lot of simple words you’re now incorporating into your website. These general terms are things that many people search for, and are not necessarily going to help your business or website to be number one in the search engine for, other than […]

Many people enjoy using flash on webpages. They feel that moving images and movie-like quality make a website seem more flashy, more professional, and cooler. The problem is that when you use flash Google has no idea what that super-cool movie says.
What does this mean for your SEO? Any keywords you use in your […]

Pay Per Click consultants and agencies are holding their collective breath…
Yahoo! Is going to use Google for paid search…to see how it’s going to go. According to Marketwatch.com - Microsoft and it’s increasingly aggressive acquisition deal is freaking out at Yahoo! using Google paid search. The head of legal is saying that will bring 90% […]

So you’ve got your page titles, image title tags, and keywords all picked out.
Your copy is amazing and you have everything in order.
What does your navigation structure look like? Do you have pages labeled “About” “Home” and “Services”? Have you researched the keywords you want to use for your page links? If not, you […]

Images are becoming more and more important when it comes to Google.
When you insert an image into a blog post or a website, you need to be making sure you’re adding the title tag attribute to the picture. The title tag tells Google what the picture is, and pictures hold more weight when Google […]

Larry Weaver, Director of Internet Marketing Services says that keeping your eye on the revenue not your seo ranking is the best way to see your money grow.
“You can measure your ROI by tracking a conversion rate that’s important to you, whether it’s an online sale, a newsletter sign-up, or a phone call. Even informational […]

Your site might rank high on search engines, but it could probably go higher — there’s always room for improvement.
How can you achieve this? Try these tips:
Change the focus of your copy
Make the content as visitor-focused as possible. Visitors don’t want to know about you and your business as much as they want to […]

Stoney deGeyter of ISEdb.com says that the relatively new online market place is really “still coming into its own,” and that “the old brick and mortars might have some wisdom to dispense [regarding] how to run a successful business”:
Achieving top search engine placement is the B&M (brick and mortar) equivalent of choosing your store’s location. […]

David Pasternack has an interesting article on SEO Today about Yahoo Subscription Search and its implications for the way we all search, and do search engine optimization.
Currently in beta, Subscription Search will give people the ability to search subscription sites such as the Wall Street Journal, Consumer Reports, the New England Journal of Medicine […]

One thing I’ve learnt since I’ve started dabbling into SEO is that when it comes to domain names, cryptic and smart names aren’t a good choice, contrary to what a “newcomer” in this field may think. Instead, one should aim at transparency and efficiency. Here’s a little list of all the tips and tricks I’ve […]