SEO Updates

When you did the keyword research for your website, you probably found a lot of simple words you’re now incorporating into your website. These general terms are things that many people search for, and are not necessarily going to help your business or website to be number one in the search engine for, other than […]

Many people enjoy using flash on webpages. They feel that moving images and movie-like quality make a website seem more flashy, more professional, and cooler. The problem is that when you use flash Google has no idea what that super-cool movie says.
What does this mean for your SEO? Any keywords you use in your […]

So you’ve got your page titles, image title tags, and keywords all picked out.
Your copy is amazing and you have everything in order.
What does your navigation structure look like? Do you have pages labeled “About” “Home” and “Services”? Have you researched the keywords you want to use for your page links? If not, you […]

It’s not good enough these days to simply get back links.  Back links to your site need to be from thematically related websites and more then that, thematically related PAGES and paragraphs and even sentences within pages.The modern search engine examines content surrounding outgoing links on a page to determine its value.  The content should […]

It’s an age old tradition in webmastering and search engine optimization to code your pages especially with Yahoo in mind. They were one of the largest search engine teams that took pride in personally inspecting each submission. But are those personal services of the past, dead in the grave? Yahoo still claims pride in how […]

Your site might rank high on search engines, but it could probably go higher — there’s always room for improvement.
How can you achieve this? Try these tips:
Change the focus of your copy
Make the content as visitor-focused as possible. Visitors don’t want to know about you and your business as much as they want to […]

Your domain name is one of the most important aspects — if not the most important aspect — of your web site and your branding efforts.
“Your domain name goes on your letterhead, business card, printed materials; it must be spoken verbally over the phone, presented in email communications, and appears in the search results […]

Stoney deGeyter of ISEdb.com says that the relatively new online market place is really “still coming into its own,” and that “the old brick and mortars might have some wisdom to dispense [regarding] how to run a successful business”:
Achieving top search engine placement is the B&M (brick and mortar) equivalent of choosing your store’s location. […]

David Pasternack has an interesting article on SEO Today about Yahoo Subscription Search and its implications for the way we all search, and do search engine optimization.
Currently in beta, Subscription Search will give people the ability to search subscription sites such as the Wall Street Journal, Consumer Reports, the New England Journal of Medicine […]

(Via Matt Cutts Blog)
On a meta-level, I think of “linkbait” as something interesting enough to catch people’s attention, and that doesn’t have to be a bad thing. There are a lot of ways to do that, including putting in sweat-of-the-brow work to generate data or insights, or it can be as simple as being creative. […]